Matthew Joseph On the Making Of “Playing on my mind”
What was the creative process like for this particular "Playing on my mind?"
It was cathartic after coming out of a long-term relationship and going through all the ups and downs of dating in 2023. Working with George Pelham on the writing of this track was so much fun, to add a fresh spin on a negative situation.
Can you talk about the recording and production process for "Playing on my mind?"
I had an idea for the 90s dance production I wanted for Pomm and Chris my producer brought it to life perfectly. I wanted it to be super dance-pop and fun, and the energy and vibe was just what I wanted.
What has been one of your favorite memories along the path to making this single?
Trying to explain to my new current boyfriend, about the meaning of the song. Being with someone new and thinking of your ex doesn't sound great haha! But luckily he found it funny as he knew it was written earlier in the year!
What do you enjoy most about performing live and connecting with your audience?
I just everything about performing live it's the reason I do what I do. The energy of a live audience is insane .. for me the bigger the better! This track actually only got released from the audience engaging with the track so I had to.
How do you balance the artistic aspects of your music with the business side of the industry?
It's tough for sure but I like to think of myself as an artist first then a brand. I try not to think of the business side too much or it takes the fun out of it. I'm lucky as all my team is friends, they help me all the time I’m super grateful for them all.